How to accelerate E-commerce sales for a historic family House without ever compromising its prestige image?
Sisley is a global reference in phyto-cosmetology. The challenge was to structure international digital acquisition with a double requirement:
Maintain "High-End" desirability with creative and immersive visuals.
Generate profitable E-commerce growth (ROAS) in mature markets (Europe) and developing ones (Asia, US).
We deployed a bespoke strategy combining the power of Data and the elegance of Luxury.
Strict audience separation: Prospecting (Qualified Lookalikes) vs Retention (CRM Onboarding).
Adaptation of TV/Print assets into dynamic vertical formats (Stories, Reels) to capture attention in < 2s.
Setup of crossed dashboards (Google Analytics + Ad Platforms) for a "Single Source of Truth" vision.
"Jour de Chance understood Sisley's DNA. They don't just manage campaigns, they orchestrate a digital presence that respects our codes while delivering exceptional business performance."
Luxury and Performance are not incompatible.
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