Expertise, Operations, Culture. Everything a CEO needs to know before signing.
We speak the same language. We know that for a startup, every euro counts. Our approach is agile, based on "test & learn" and execution speed, unlike heavier structures. We don't have silos: branding feeds performance... and performance feeds branding.
Absolutely! Thanks to Segmented TV and CTV (Connected TV), we launch ultra-targeted campaigns starting at 5,000 €, far from the historical entry tickets of the small screen. We target households based on their consumption habits, not just on a channel.
We don't settle for "impressions". We use tools like Brand Lift studies to measure awareness and real purchase intent generated by your ads. We track Search Uplift (increase in your Google brand queries) and incremental direct traffic.
Recruiting a full Growth team takes 6 months and costs >250k€/year. With Jour de Chance, you get immediate access to a senior team and invaluable market benchmark. You can internalize once your stack is stabilized and you know exactly who to recruit.
We adapt the scale. Digital from 3-5k€/month to test. Tactical Display from 5-10k€. Our only rule: having enough budget to get statistically significant data. If the budget is too low to learn, we will tell you.
Digital: 48h. Print/OOH: 10 days. We are aligned with your velocity and your investor deadlines.
Yes, for clients in Scale phase (Series A/B). We can structure part of our remuneration on performance (Target CPA, Lead Volume) to align our long-term interests.
Yes. We pilot Pan-European (UK, DE, IT, ES) and US campaigns from Paris, adapting creatives and targeting. We have native partners for message localization.
Sure. LinkedIn Ads, Enriched Cold Emailing, ABM (Account Based Marketing). B2B acquisition mechanics just require more precision and expert content (Lead Magnets), which we produce.
Yep. "Media is nothing without Creative". We have built strategic partnerships with creative agencies that we brief directly. The goal: ensure every pixel produced serves media performance... rather than making "pretty" ads that don't convert.
Nope. We hate 12-month lock-in contracts. Our contracts are generally non-binding or with short notice (1 month). We want to keep you because you're satisfied, not because you're stuck.
Yes. We set up a personalized Looker Studio (Data Studio) Dashboard, accessible 24/7. Total transparency: you see what we see. Costs, Clicks, Conversions.
Day 1: Kick-off & Access recovery. Day 2-3: Technical Audit & Tracking Setup. Day 4: Creative axes validation. Day 5: Launch of first test campaigns. It's intense and structured.
Because classic media agencies only look at space buying, and Growth agencies only look at conversion. We do both. We optimize the top of the funnel (Awareness) so it converts better at the bottom (Sales).
Here, no middle-men. Your audit or debrief is done directly with a Senior Expert who knows the field. Those who talk to you are those clicking in the tools.
We see ourselves as an extension of your team. Shared Slack, weekly syncs, total transparency on numbers (even those that aren't good!). We move forward together in the same direction.
Because we believe luck is made. Our four-leaf clover logo symbolizes this meeting between a market opportunity (luck) and a rigorous media strategy (expertise).
The clover isn't just a logo, it's a reminder of our roots. We are signatories of CSR charters and optimize our campaigns to limit their carbon footprint (less media waste = fewer resources burned).
Absolutely. We sign systematic NDAs (Non-Disclosure Agreements). Your data, strategies, and results do not leave the agency. We often work with startups in "Stealth" mode.
Of course! We love real-life meetings. Come see us in Boulogne-Billancourt for a coffee, we'll discuss your growth without useless jargon.
Grab that coffee